IROAI » SEO http://www.iroai.org Institutul Roman de Arhitectura Informatiei - The Romanian Institute of Information Architecture Sun, 05 Jun 2011 22:26:17 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 What is good for the searcher experience? http://www.iroai.org/2011/01/21/what-is-good-for-the-searcher-experience/?utm_source=rss&utm_medium=rss&utm_campaign=what-is-good-for-the-searcher-experience http://www.iroai.org/2011/01/21/what-is-good-for-the-searcher-experience/#comments Sat, 22 Jan 2011 03:37:13 +0000 IROAI http://www.iroai.org/?p=695 “All too often, we hear web developers, search engine optimization (SEO) professionals, usability practitioners, and even search engine reps claim, “It’s good for the user experience.” And we blindly accept that explanation.” (Shari Thurow)

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]]> http://www.iroai.org/2011/01/21/what-is-good-for-the-searcher-experience/feed/ 0 Focus pe SEO & SEM http://www.iroai.org/2010/07/16/focus-pe-seo-sem/?utm_source=rss&utm_medium=rss&utm_campaign=focus-pe-seo-sem http://www.iroai.org/2010/07/16/focus-pe-seo-sem/#comments Fri, 16 Jul 2010 15:07:25 +0000 IROAI http://www.iroai.org/?p=606 Focus pe SEO & SEM este un eveniment dedicat optimizării şi marketingului pe motoarele de căutare

Cele 2 zile sunt organizate în workshopuri şi sesiuni interactive. Vei învăţa lucruri noi şi vei găsi soluţii alături de unii dintre cei mai cunoscuţi specialişti români în SEO şi SEM. Programul cuprinde sesiuni diversificate, de la stabilirea obiectivelor, organizarea unui website pentru SEO/SEM până la optimizarea conversiilor şi integrarea cu mixul de marketing.

IMTO Focus pe SEO & SEM îţi este adresat dacă eşti: marketer, brand manager, publicitar, antreprenor, specialist SEO, web developer, sau implicat direct în procesul de marketing şi publicitate.

]]> http://www.iroai.org/2010/07/16/focus-pe-seo-sem/feed/ 0 The Ten Commandments of User Experience http://www.iroai.org/2010/03/19/the-ten-commandments-of-user-experience/?utm_source=rss&utm_medium=rss&utm_campaign=the-ten-commandments-of-user-experience http://www.iroai.org/2010/03/19/the-ten-commandments-of-user-experience/#comments Fri, 19 Mar 2010 20:27:05 +0000 IROAI http://www.iroai.org/?p=563
The Ten Commandments Of User Experience
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]]> http://www.iroai.org/2010/03/19/the-ten-commandments-of-user-experience/feed/ 0 Google’s SEO Report Card http://www.iroai.org/2010/03/02/googles-seo-report-card/?utm_source=rss&utm_medium=rss&utm_campaign=googles-seo-report-card http://www.iroai.org/2010/03/02/googles-seo-report-card/#comments Wed, 03 Mar 2010 03:54:01 +0000 IROAI http://www.iroai.org/?p=559 Google’s SEO Report Card is an effort to provide Google’s product teams with ideas on how they can improve their products’ pages using simple and accepted optimizations. These optimizations are intended to not only help search engines understand the content of our pages better, but also to improve our users’ experience when visiting our sites. Simple steps such as fixing 404s and broken links, simplifying URL choice, and providing easier-to-understand titles and snippets for our pages can benefit both users and search engines. From the start of the project we also wanted to release the report card publicly so other companies and webmasters could learn from the report, which is filled with dozens of examples taken straight from our products’ pages. full article

]]> http://www.iroai.org/2010/03/02/googles-seo-report-card/feed/ 0 Search Suggestions http://www.iroai.org/2010/02/16/search-suggestions/?utm_source=rss&utm_medium=rss&utm_campaign=search-suggestions http://www.iroai.org/2010/02/16/search-suggestions/#comments Wed, 17 Feb 2010 04:32:25 +0000 IROAI http://www.iroai.org/?p=520 “You used to be expected to type for yourself. But today people have come to expect a reasonable amount of help at even this task. Our phones now help us form correctly-spelled words, our browsers fill in long addresses after we’ve typed only a few characters, and search engines recommend searching for “Humphrey Bogart” after we’ve typed just “boga.”

But not all as-you-type search suggests are created equal. Careful observation seems to reveal three different approaches: completion, suggestion, and instant results. These approaches range in cognitive burden on the one hand, and utility on the other. We’ll look at several examples of each and consider when they should be used.” (Tyler Tate) full article

]]> http://www.iroai.org/2010/02/16/search-suggestions/feed/ 0 Search Patterns http://www.iroai.org/2010/02/01/search-patterns/?utm_source=rss&utm_medium=rss&utm_campaign=search-patterns http://www.iroai.org/2010/02/01/search-patterns/#comments Tue, 02 Feb 2010 03:27:04 +0000 IROAI http://www.iroai.org/?p=478 Search Patterns: Design for Discovery ]]> http://www.iroai.org/2010/02/01/search-patterns/feed/ 0 Search and Discovery Patterns http://www.iroai.org/2010/01/06/search-and-discovery-patterns/?utm_source=rss&utm_medium=rss&utm_campaign=search-and-discovery-patterns http://www.iroai.org/2010/01/06/search-and-discovery-patterns/#comments Wed, 06 Jan 2010 14:47:54 +0000 IROAI http://www.iroai.org/?p=419
Search & Discovery Patterns, a UIE Virtual Seminar
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]]> http://www.iroai.org/2010/01/06/search-and-discovery-patterns/feed/ 0 The SEO Guide to Information Architecture http://www.iroai.org/2009/12/04/the-seo-guide-to-information-architecture/?utm_source=rss&utm_medium=rss&utm_campaign=the-seo-guide-to-information-architecture http://www.iroai.org/2009/12/04/the-seo-guide-to-information-architecture/#comments Fri, 04 Dec 2009 19:43:35 +0000 IROAI http://www.iroai.org/?p=310 Comprehensive article from Adam Audette of AudetteMedia.

]]> http://www.iroai.org/2009/12/04/the-seo-guide-to-information-architecture/feed/ 0 10 SEO Tips for Wordpress – the Basics http://www.iroai.org/2009/12/04/10-seo-tips-for-wordpress-%e2%80%93-the-basics/?utm_source=rss&utm_medium=rss&utm_campaign=10-seo-tips-for-wordpress-%25e2%2580%2593-the-basics http://www.iroai.org/2009/12/04/10-seo-tips-for-wordpress-%e2%80%93-the-basics/#comments Fri, 04 Dec 2009 19:22:33 +0000 IROAI http://www.iroai.org/?p=301 Nice article by Toma Bonciu.

]]> http://www.iroai.org/2009/12/04/10-seo-tips-for-wordpress-%e2%80%93-the-basics/feed/ 0 Analytics for SEO http://www.iroai.org/2009/11/30/analytics-for-seo/?utm_source=rss&utm_medium=rss&utm_campaign=analytics-for-seo http://www.iroai.org/2009/11/30/analytics-for-seo/#comments Mon, 30 Nov 2009 23:17:41 +0000 IROAI http://www.iroai.org/?p=235

SEOmoz Whiteboard Friday – Analytics for SEO from Scott Willoughby on Vimeo.

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